As you may know I subscribe to an excellent marketing newsletter from Dan Kennedy and Bill Glazer. It’s posted to my office from the USA and it’s filled with very timely marketing and business information. One article describes how Bill Glazer as an entrepreneur gets so much done. Here is his response :
That’s great advice, unfortunately so few follow it. Many small business owners TRY to do everything which means THEY are the business and they are also the GOODWILL – it’s not a recipe for success. Being keen to find out what works and what doesn’t, I took the time to personally meet with dozens of wealthy business owners over the past five years – here’s what they had in common :
- They set business goals and targets. And targets for themselves and their staff.
- They allocate at least 2 – 8 hours per week to work ON their business not IN it.
- They take the time to improve their knowledge of marketing and business.
- They create good business systems so the systems support the staff (not the business owner).
It’s not hard to do. It’s more about mindset than anything else!